Nocturn
Nocturn is a late-night running collective redefining what it means to run after dark. Built around movement, freedom and community, the brand rejects performance pressure in favour of simply getting out and moving.
Inspired by the energy of New York City at night, the identity combines a dark visual world with acid green accents, bold typography and raw campaign imagery created in Midjourney. The project spans brand identity, apparel, running accessories, and digital campaign assets, creating a distinctive world for a new generation of runners.
Tools: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Midjourney